Sunday September 23, 2018

RAK Smart Design Joins Line-Up of Technological Advancements by World’s Leading Ceramics Manufacturer

Posted Tue 18 Jun 2013 05:27:23 pm in News, Technology & IT | By News Desk

RAK Ceramics continues to introduce value-added services that position the Company at the forefront of technological advancement in the field, evident with the launch of the new RAK Smart Design application.


The breakthrough application is an invaluable aid for interior design projects and can be used by both laymen and professionals alike to achieve perfect tile layout with photo realistic quality in real time. User-friendly, the application has built-in presets that are completely customisable.


The world’s largest ceramics manufacturing company is keen on enhancing the customer experience with tools that customers can operate without assistance in achieving their ideal interior design. Abdulla Mahmood, General Manager of Marketing & Communication Department, RAK Ceramics, said: “RAK Ceramics has been pioneer in manufacturing ceramics products and providing trend-setting services. RAK Smart Design follows a number of applications introduced by the Company to cater to an evolving digital age. With this advanced technology, customers can access to a library of exquisite tile collection and presets at their very finger tips and offer inspiration in interior trends that we have played a hand in defining. Developments like this allow us to enhance overall customer experience at our retail outlets and further provide industry professionals a digital tool for interior design layouts.”


In terms of features, the RAK Smart Design gives users a variety of tools that allow copying, applying and editing designs, along with the necessary elements for tiling – eliminating the need for purchasing heavy, complex and costly tiling applications.


The eye- and user-friendly interface saves time and money for the end user since professionally designed tile-layouts are possible without interior designing expenses and architects’ consultations. Its ‘Tile Detail’ feature not only shows the tiles used in it, but also allows users to see tiles in full-screen mode, with pinch zoom effect.  This feature also shows tile-layout elevation – which is extremely helpful for architects and interior designers.

The ‘Gallery’ feature showcases all of RAK Ceramics’ recommended classic ambiences and ‘Talk Image’ feature displays all the products used in creating them – this additionally saves time and effort, while also serving as a digital catalogue. 

Additional options allow for emailing designs, assigning a unique Design ID to every tile-layout and create full-interactive PDFs – which can also be downloaded from the website at any time. Furthermore, the generated PDF has all the tile images with respective details, and clicking on any tile redirects the user to the respective web-page.

“This feature not only allows easy access to designs, PDF eliminates paper waste and in term is an environmentally-friendly option that we endorse.”

RAK Ceramics is bent on enhancing the user experience and the new RAK Smart Design now joins RAK’s iDesign Tool is available for download on App Store applications.


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